6. Ability to Write so as to Advance Immediate and Long-term Objectives

Deficiencies in skills 1-5 jeopardize the immediate and long-term objectives you wish to achieve through your writing. You also must be able to vary and control your writing according to the evolving context, atmosphere or interaction. Suppose, for example, that your plans are not working as expected: a client complains to your supervisor about your letter, an agency continues to balk at your requests, an opposing brief contains pejorative remarks. Or suppose that your plans are working much better than expected. In all these situations, you must be able to adjust your writing and any number of its elements to the situation to achieve your goals.  

Indicators:
•  All elements of writing advance immediate and long-term objectives, e.g., vocabulary, grammar, tone, format, style.

•  Strategic decisions about what to include or not include advance your objectives.

•  All implicit and explicit objectives are embodied in the writing.

•  No messages are conveyed that work at cross-purposes with objectives